Asics have been developing running shoes and running clothes for more than 50 years. But their principles have never changed. Everything Asics undertake at their research and development center in Kobe, Japan is developed on the basis of scientific work with the intensive cooperation of male and female athletes. And with a very clear objective: To produce innovative sports product solutions and technologies to help athletes achieve their goals. ANIMA SANA IN CORPORE SANO - A sound mind in a sound body - ASICS This phrase has shaped Asics destiny. It is the echo of their consistency, innovation, commitment to quality and originality.