Introduced in 2000 the Tifosi brand was one of the first customised bike brands of the new millennium. The intention was to inspire European component parts makers in the face of the transfer of large scale bike building to the Far East. After all, bespoke tailoring has always been the hallmark of quality. The Tifosi are enthusiastic supporters of the sport in Italy which is where Chicken’s Columbus tubing originated, now produced under the CK Columbus brand name in the Far East. Tifosi frames are powder coated to the highest quality in Belgium and built in-house to customers’ specification, using a variety of group sets, wheels and parts. The build kits and group sets offer component mixes in terms of balance and extraordinary good value. Quality brand name parts are all too evident – Campagnolo, Mavic, Selle Italia, Gruppo 3T, Vredestein, T.A., Selcof – are European components well known for performance and reliability.