About the Felt brand

Felt has gone from strength to strength, going from just 6 bike models and a blanket sell-out in the U.S. to over 140 models across 27 countries. Bill Duehring, Michael Müllmann and Jim Felt have brought together some of the finest skill sets and experience in the cycle industry. They created a niche group of highly skilled and dedicated people who work together to create bicycles that consistently exceed their riders’ expectations by providing a sense of individuality, inspiration and pride in ownership. We are not governed by our competitors’ measurements of success - the desire to push beyond the limits of technology never allows us to rest on our laurels. As our universal mission statement suggests, Felt’s reason for existing is “To design, develop, and deliver the best bicycles in the world. Period.”

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