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NEW THIS MONTH
INTRODUCING FÖHNThe new outdoor performance clothing collection
NEW SEASON DHBNew Classic & Blok for Spring/Summer 2019
SHOP NEW DHB
2019 RUN FOOTWEARNew from adidas, Under Armour and more
SHOP NEW RUN SHOES
THIRSTY FOR MORE?
OUR FAVOURITE EARLY SEASON RIDESFight the winter weather and kick-start your 2019 cycling with one of these great rides, we love them and hope you will too.
READ OUR CYCLE BLOG
BEGINNER'S GUIDE TO TRIATHLON TRAININGRick Kiddle was one of the first ever triathletes in Britain, find out what he thinks is the perfect training model for beginner level triathletes looking to improve their performances.
READ OUR TRIATHLON GUIDE
GET THERE WITH WIGGLE
We are cyclists, runners, swimmers, triathletes, hikers, and gym-goers. We understand how it feels to GET THERE - that feeling when, whatever your sport, whatever your level, you go further, push harder, get better, and the impossible suddenly feels like home.Like you, we’ve overcome our barriers, including the snooze button. Mostly. We feel the same rush of hitting that peak, climbing that gradient, and beating that time.
We’ve had days we’d like to forget but still can’t wait to get out there again.
We savour those training days with our mates, and the solitary sessions that clear our heads. We’re on your local park run; we’ve swam lengths beside you at the pool; we’ve met you on a 100-mile ride and hiked past you on a mountainside.
This is why we’re experts in sourcing, testing, and delivering the best sports equipment there is at extraordinary prices. And why the world’s biggest names choose to work with us while we continue to support small, specialist brands doing amazing work in sports tech and innovation. That’s why Wiggle works. Because, like you, we’re just trying to be the best we can be.